BizzPocket
BizzPocket vs Instamojo (2026): Fees per Order, Store Features and Who Each Suits
BizzPocket vs Instamojo in 2026: plan prices, the real fee on a ₹500, ₹1,000 and ₹2,500 order, COD, UPI and store features. Prices checked 15 Oct 2026.
Pick Instamojo if you mainly collect payments through links or sell a handful of items; its ₹0 plans cost nothing until you sell. Pick BizzPocket if the store itself is the business: themes, variants, COD limits, courier bookings and GST invoices on every plan, with a lower per-order fee than Instamojo's free and Starter plans.
Both companies are Indian and both understand UPI and cash on delivery. The difference is where they started. Instamojo grew out of payment links and added an online store; BizzPocket is built around the store, with payments plugged in from your own gateway account. That difference shows up most clearly in what you pay on each order.
The plans side by side
Prices checked on 15 Oct 2026 on instamojo.com/pricing and bizzpocket.com/pricing.
| Instamojo | BizzPocket | |
|---|---|---|
| Entry plan | Lite, ₹0/year | Starter: Free to build; ₹1 one-time verification to go live |
| Mid plan | Starter ₹6,999/year; Growth ₹14,999/year | Growth ₹999/month |
| Top self-serve plan | Growth | Scale ₹2,999/month |
| Per-order fee | 5% + ₹3 (Lite, Starter); 2% + ₹3 (Growth), plus 18% GST on the fee | 2% (Starter), 1% (Growth), 0% (Scale) platform fee |
| Gateway | Instamojo is the gateway; the fee above covers it | Your own Razorpay or Cashfree account; the gateway bills its fee separately |
| Cash on delivery | Listed on all store plans | All plans, with pincode and order-value limits |
| Custom domain | Starter and Growth | Growth and Scale |
| Abandoned cart recovery | Growth | Growth and Scale |
BizzPocket Starter is free to build. Its ₹1 one-time verification, paid before you go live and never auto-debited, exists only to confirm that whoever opens a store is a real seller, which keeps fake stores off the platform and protects buyers' trust in every store on it.
What you actually pay on an online order
Instamojo bundles the gateway into its fee. On BizzPocket you pay the platform fee to BizzPocket and the gateway fee to your gateway. To compare fairly, the table below adds Razorpay's standard 2% domestic fee (razorpay.com/pricing) to BizzPocket's platform fee. All figures are before GST on fees.
| Order value | Instamojo Lite / Starter (5% + ₹3) | Instamojo Growth (2% + ₹3) | BizzPocket Starter (2% + 2% gateway) | BizzPocket Growth (1% + 2%) | BizzPocket Scale (0% + 2%) |
|---|---|---|---|---|---|
| ₹500 | ₹28 | ₹13 | ₹20 | ₹15 | ₹10 |
| ₹1,000 | ₹53 | ₹23 | ₹40 | ₹30 | ₹20 |
| ₹2,500 | ₹128 | ₹53 | ₹100 | ₹75 | ₹50 |
Three honest takeaways:
- Against Instamojo's free and Starter plans, BizzPocket costs less on every online order. On ₹50,000 a month of ₹1,000 orders, Instamojo Lite fees come to about ₹2,650; BizzPocket Starter plus Razorpay comes to about ₹2,000.
- Instamojo Growth is cheaper per order than BizzPocket Starter, because its percentage is lower, but it costs ₹14,999 a year up front. At low volume the yearly fee outweighs the saving.
- On cash-on-delivery orders there is no gateway fee on BizzPocket, only the platform fee on your plan.
Gateways change offers often. When we checked, Razorpay was advertising 0% for the first 90 days for new accounts, which makes BizzPocket's early months cheaper still. Plan on the standard rate.
Where Instamojo is the better choice
- You sell services, courses or digital products. Payment links and Smart Pages are built for this, and the Quick payment-link plan is ₹0 a year at 2% + ₹3 per payment.
- You sell a few items and want zero fixed cost. Lite has no yearly fee.
- You want one company for store and gateway. Instamojo settles payments itself, so there is one less account to open.
Where BizzPocket is the better choice
- Your catalogue is the business. Nine themes designed for Indian categories, variants for size and colour, compare-at prices, low-stock alerts and spreadsheet or Shopify imports.
- Orders come from WhatsApp and Instagram. WhatsApp order sharing puts chat orders in the same dashboard as website orders, and every buyer becomes a customer record.
- You ship physical goods every day. Shiprocket and Delhivery pickups, labels and tracking are handled from the order screen.
- You want GST invoices without a plugin. Every order gets a GST-ready invoice, with or without a GSTIN.
- You want your own gateway account. Settlements go straight from Razorpay or Cashfree to your bank, and you can switch gateways without switching stores.
A quick decision test
Answer three questions:
- Will most of your revenue come from physical products with variants? If yes, lean BizzPocket.
- Will you sell less than a few thousand rupees a month for a while? If yes, Instamojo Lite's ₹0 plan or BizzPocket Starter (free to build, ₹1 one-time verification) both keep fixed costs near zero; BizzPocket's lower percentage wins once orders arrive.
- Is your "store" really a payment page for a class, a consultation or an ebook? If yes, Instamojo's payment links are the simpler tool.
Sellers in fashion, sarees and jewellery usually land on the store-first side. See the pages for fashion sellers, saree sellers and jewellery sellers.
Frequently Asked Questions
Is Instamojo free?
Instamojo's Lite store plan is ₹0 a year, but each online payment carries a 5% + ₹3 fee plus GST on that fee. Starter (₹6,999 a year) has the same fee; Growth (₹14,999 a year) lowers it to 2% + ₹3. Prices as listed on 15 Oct 2026.
Which is cheaper, BizzPocket or Instamojo?
Per online order, BizzPocket Starter (2% plus about 2% gateway) is cheaper than Instamojo Lite and Starter (5% + ₹3). Instamojo Growth has a lower per-order fee but a ₹14,999 yearly price. Work it out at your own monthly sales.
Does BizzPocket charge a gateway fee?
No. BizzPocket charges only the platform fee shown on your plan. Your Razorpay or Cashfree account charges its own gateway fee on online payments; cash on delivery has no gateway fee.
Can I move my Instamojo store to BizzPocket?
Yes. Export or list your products, import them into BizzPocket with a spreadsheet, connect your gateway and couriers, and share the new link with your buyers. You can test on a bizzpocket.com subdomain before pointing your domain.
For other head-to-heads, see the compare page, or read the best ecommerce platforms in India for 2026.
